SEM (SEARCH ENGINE MARKETING)

We're an Advertising Agency, That specialise in formulating the best PPC & SOCIAL MEDIA ADS

PPC Management and Social Media Ads Management

We are a Google Partner. We're The Professionals.

As an Advertising Agency, Webshure specialises in developing unique strategies that align with your business's Pay Per Click (PPC) campaigns, Social Media ads, and Shopping campaign objectives. Our team takes the time to understand the dynamics of your business, ensuring that our advertising efforts are tailored to your specific needs. We are one of the leading advertising agencies in Johannesburg, focused on delivering results that benefit our clients.

We are proud to have completed the Google Partner program and hold the Google Partner badge, demonstrating our expertise in the latest Google Ads strategies. This sets us apart from other advertising agencies in Johannesburg and helps us stand out to clients and industry leaders.

If you're looking to invest in an advertising agency that can help your business achieve success, give us a call today for a free consultation. At Webshure, we are dedicated to delivering results for our clients.

Targeted Advertising:

SEM allows businesses to target their advertising to specific demographics, such as location and interests, which can help increase the chances of reaching potential customers.

Increased Visibility:

SEM campaigns can help increase the visibility of a business's website on search engine results pages (SERPs), which can lead to more traffic and sales.

Measurable Results:

SEM provides measurable results in terms of traffic, conversions, and ROI, which makes it easier for businesses to track the success of their campaigns and make data-driven decisions.

Cost-effective:

SEM can be a cost-effective way to generate leads, drive sales, and increase brand awareness. Especially with Google Ads, you can set your budget and bid on keywords, so you can control your spending and the ROI you are getting.

Boost Your Awareness & ROI

Want to boost your sales? Partner with an experienced advertising agency.

Search engine marketing (SEM), also known as google ads, can be a highly effective way for advertising agencies and advertising agencies in Johannesburg to drive traffic and increase sales for their clients. By using targeted advertising on search engines like Google and Bing, advertising agencies can help their clients reach potential customers at the moment they are searching for products or services like those offered by the business.

This can lead to higher conversion rates and a better return on investment (ROI) than other forms of advertising. However, the effectiveness of SEM will depend on factors such as the industry, target audience, ad campaign, and competition. It is recommended for advertising agencies to have a detailed and well-planned strategy, as well as continuous monitoring and optimisation to maximise results for their clients.

Our Advertising Channels We Offer You

Google or Bing Search Ads

Google Search Ads is a pay-per-click (PPC) advertising program offered by Google. We create and place ads that appear at the top of Google search results pages when customers search for keywords related to the business's products or services.

Google Search Ads offers a wide range of targeting options, including geographic location, demographics, interests, and keywords, allowing businesses to reach specific audiences that are most likely to be interested in their products or services. This feature makes it an effective way to increase visibility, drive traffic, and generate leads.

Google Shopping Ads

Google Shopping ads allows businesses to display products from their inventory in the search engine results pages (SERPs) when users search for related keywords. Within these ads we include an image of the product, its price, and other details such as the name of the business and a link to the product page on the business's website.

These ads can be highly effective in driving sales and increasing visibility for businesses that sell physical goods online. They are especially useful for product-based businesses. They are more likely to attract clicks and generate sales.

Display Ads

Google Display Ads are a popular form of online advertising used by businesses and advertising agencies in Johannesburg to promote their products or services through various ad formats such as banner ads, images, text, and videos on websites, social media platforms, and mobile apps. These ads are placed on third-party websites, which are part of the Google Display Network (GDN) to reach a wide audience.

One of the key advantages of Google Display Ads for advertising agencies in Johannesburg is re-marketing, which allows businesses to target users who have previously interacted with their website or mobile app by displaying ads to them as they browse other sites on the GDN. Targeting specific demographics such as age, gender, location, and interests based on the data that Google collects from users’ browsing history allows businesses to reach a highly targeted audience and increase the chances of conversions. Advertising agencies in Johannesburg can use Google Display Ads to effectively reach their desired audience and achieve their advertising goals.

Performance Max Ads

We use Performance Max to help clients businesses achieve their performance objectives, such as driving conversions, increasing brand awareness, and reaching specific audiences.

It offers advanced targeting options and real-time performance optimisation capabilities to deliver highly relevant and personalised ad experiences to users, across all devices and platforms.

Remarking Ads

Our Re-marketing also know as retargeting allows our clients businesses to reach users who have previously interacted with their website or mobile app. Remarketing ads can be highly effective in driving conversions and increasing sales, as they are delivered to users who have already shown an interest in the business's products or services.

Additionally, Re-marketing ads can be used to re-engage with users who abandoned a shopping cart, or to promote upsell or cross-sell offers.

Social Media Ads

We use social media advertising can be highly effective in increasing brand awareness, driving website traffic, and generating leads and sales. It can also be a cost-effective way to reach a large and engaged audience, depending on the platform and targeting options you choose.

Social media ads come in a variety of formats, depending on the platform being used, but the most common types include sponsored posts, sponsored stories, and display ads. The main platforms for social media advertising include Facebook, Instagram, Twitter, LinkedIn, TikTok and many more.

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Advertising Management Process

#1 - Setting Advertising Goals: The first step in the advertising management process is to set clear and measurable goals for your Advertising Agency. This could include increasing website traffic, driving sales, creating leads or raising brand awareness.

#2 - Keyword Research: Once your advertising goals are set, the next step is to conduct keyword research to identify the best keywords to target in your campaign. This will help you reach the right audience and improve the performance of your ads.

#3 - Ad Creation: After researching keywords, we will create ads that are tailored to your target audience and optimised for performance. This will include writing ad copy, selecting images or videos, and selecting the right ad format, target audience's and detailed targeting.

#4 - Campaign Management: Once your ads are created, we will manage your campaign to ensure it is performing well. This will include monitoring your ad spend, analysing performance data, and making adjustments to your campaign to improve performance.

#5 - Measurement and Optimisation: The final step in the advertising management process is to measure the performance of your campaign and make adjustments as needed to optimise performance. This will include testing different ad formats, researching new keywords, analysing and improving search terms targeting different audiences, and adjusting your ad spend to maximise ROI.

Don't settle for less when it comes to advertising. Work with the best advertising agency in town.

For more information about our SEM service, contact us today.